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Marketing Manager - Mainland

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Published on 22.08.2019

Company

Industries:
Advice, audit, accounting
Banking, insurance, finance
Job ads:See our Job Ads
FPP CONSULTING FIRM is a recruitment agency that consult for various organizations with respect to staffing and training. read more

Job Ad & Profile Description

Position : Marketing Manager - Mainland

If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channel

Responsibilities:

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly
Required profile for job ad : Marketing Manager - Mainland
  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • A sense of aesthetics and a love for great copy and witty communication
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • BSc/MSc degree in Marketing or related field
Job criteria for job ad : Marketing Manager - Mainland
Job category:
Accounting, controlling, finance
Industries:
Advice, audit, accounting
Employment type:
Permanent contract
Region :
Lagos
City :Mainland
Experience level:
Less than 2 years
Educational level :
HND
Spoken language:
englishfluent
Number of Position(s):1

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